Programmatic SEO for Law Firms

{ "id": "programmatic-seo-with-ai--for-law-firms", "tier": "tier2", "parent": "programmatic-seo-with-ai", "vertical": "law-firms", "seo": { "title": "Programmatic SEO for Law Firms | Scale Legal Content with AI", "description": "Generate hundreds of optimized law firm pages with programmatic SEO. Practice area × location pages at scale without duplicate content.", "keywords": [ "law firm programmatic seo", "legal content at scale", "attorney seo automation", "law firm seo strategy" ], "ogImage": "/images/og-image-home.jpg" }, "variables": { "industry": "Law Firms", "industryLower": "law firms", "customerType": "Potential clients", "hourlyRate": "$300-500+", "coreActivity": "clients" }, "content": [ { "type": "unique", "id": "intro", "heading": "Programmatic SEO for Law Firms: Own Your Search Market", "body": "Your law firm has 10 practice areas and serves 20 cities. That's 200 potential ranking opportunities—"[practice area] lawyer [city]" searches happening every day. Are you capturing them?\n\nProgrammatic SEO with AI generates these pages at scale. Not thin doorway pages—unique, valuable content for every practice area × location combination. Own your search market while competitors write pages one at a time." }, { "type": "unique", "id": "scale-opportunity", "heading": "The Scale Opportunity", "body": "Law firm SEO has massive expansion potential:\n\nPractice Area Pages:\n- Personal injury\n- Family law\n- Criminal defense\n- Estate planning\n- Business law\n- And more...\n\nLocation Variations:\n- "[Practice] lawyer [City A]"\n- "[Practice] lawyer [City B]"\n- "[Practice] attorney [County]"\n- Each a ranking opportunity\n\nThe Math:\n10 practice areas × 20 locations = 200 optimized pages\n\nDone manually: 6-12 months\nDone with AI: Days" }, { "type": "unique", "id": "unique-content", "heading": "Unique Content at Scale", "body": "Programmatic doesn't mean duplicate:\n\nVariable Content:\n- Practice-specific information\n- Location-relevant details\n- Local court information\n- Area-specific disclaimers\n\nStructured Uniqueness:\n- Different angles per combination\n- Relevant local signals\n- Proper internal linking\n- No thin content penalties" }, { "type": "block", "ref": "local-search" }, { "type": "block", "ref": "zero-maintenance" }, { "type": "block", "ref": "getting-started", "variant": "programmatic" }, { "type": "block", "ref": "bottom-line" } ], "features": [ { "icon": "Scale", "title": "Practice × Location Scale", "description": "Every practice area in every service location—hundreds of optimized pages." }, { "icon": "Target", "title": "Long-Tail Domination", "description": "Capture '[practice area] lawyer [city]' searches across your market." }, { "icon": "Zap", "title": "Days Not Months", "description": "Generate your complete page matrix in days, not quarters." }, { "icon": "TrendingUp", "title": "Unique Content", "description": "No duplicate content—each page valuable and distinct." } ], "faq": [ { "question": "Isn't this doorway page spam?", "answer": "No. Each page has unique, valuable content—different information for each practice area and location combination. Not template pages with city names swapped." }, { "question": "How many pages can we generate?", "answer": "As many as make sense for your firm. 10 practice areas × 30 locations = 300 pages, each targeting specific searches." } ], "cta": { "headline": "Scale Your Law Firm SEO", "description": "Dominate your practice area × location searches.", "buttonText": "See Scale Options", "buttonHref": "/" }, "relatedContent": [ "programmatic-seo-with-ai", "for-law-firms", "ai-seo-websites" ] }